Top Business Advice to Authors

Getting a book published through a traditional publisher is hard, but you can use an easier and better way with your book. A big New York publisher won't pay an advance or accept a book unless you have an agent, and agent won't want to represent you until you've been published.

On the other hand, there is a steep learning curve for dozens of technically difficult tasks in order to self-publish. The total cost for self-publishing has been in the range of $30,000 to $40,000.

Luckily, there is a new alternative way to write a book and make money for someone willing try something different. There are three book publishing strategies that anyone can use to eliminate publishing problems and receive the best benefits of a big New York Publisher and of Self-Publishing.

Strategy 1 – Never sign away your copyrights.

Being in control and making money from your book are the two biggest benefits to seek. You will enjoy these two self-publishing benefits if you find a New York Publisher that doesn't buy the copyright to your book, but instead encourages you to use as much of the content of your book as you want to create other products that will make you money.

Strategy 2 – Make sure your book has a wide distribution.

Having a wide dissemination of your book with give you an advantage in sustaining sales as buyers/readers because they will be drawn to your website where you have other high-profit items for sale, exponentially increasing your income. Wide distribution is the biggest benefit of a New York Publisher.

Strategy 3 – Turn your book into a business with a great marketing plan.

Having good marketing plan is another great benefit of choosing a big publisher, because they will force you to have one. However, you can take it to a much higher level today. From the get-go, as soon as you have a book idea, you should start turning your book into a bestselling business build around your book. Months or even years before the book is published, you will already be making money. You can earn more more money than you'd receive as an advance from a publisher, and it won't be deducted from a future royalties. And your book will sell more copies when it is ready to be printed and shipped, because everything you create will be advertising your book.

ACTION POINT: When you write a book, proactively look for the right publisher using the 3 strategies above and you'll have the best of both worlds. Through the whole process from book idea to New York Times Bestseller, you'll be making money. You'll be able to create a book that becomes an automatic bestseller and might even earn you a passive 6 or 7-figure income.